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Website design for the market leading manufacturer of professional machinery

Herder Machinery
Creative

Founded by the Den Herder brothers in 1947, Herder B.V. based in Middelburg, Netherlands, is a globally recognised manufacturer of specialized, high-performance machinery for ditch, verge, and vegetation maintenance.

Herder required a redesign of their brand website to showcase their complete range of core machinery, attachments and applications. The brief was to organise the product range into clearly defined sections and simplify the user experience allowing users to find their products as easily as possible via application or machine type. The site is multi-lingual with Dutch, English, French and German translations.

My Approach

To move the brand from the health drink sector into a premium lifestyle range the packaging and branding needed to strike a balance between expensive luxury and everyday thirst quenching. The VIVA branding needed to still appeal to health conscious consumers with a premium fruit ingredients and also consumers looking for an energy drink alternative.

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Happy to answer any question you may have.

chris@chrisparkerdesign.co.uk

07813 311253

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    CHRIS PARKER DESIGN

    chris@chrisparkerdesign.co.uk

    07813 311253